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About Generra
A little facelift has taken Generra from a brand known in the ‘80s for tees that changed color with heat into a full fledged collection under the tutelage of husband-and-wife team Swaim and Christina Hutson. Post-revamp, the label is peppered with a barrage of feminine prints and sporty-meets-girly silhouettes.
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Generra High Waist Button Front Shorts (Juniors)
A button fly highlights the retro high rise of black shorts that are designed to lift and contour the derrière so you look just as great leaving as you did walking in.
  • 2 1/2" inseam; 11" leg opening; 10" rise.
  • Button fly.
  • Five-pocket style.
  • 72% cotton, 26% polyester, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra Yoke Front Cuffed Girlfriend Jeans
Slightly tighter than the usual boyfriend fit, these stretch-cotton jeans are cut with a relaxed fit, retro yoke waist and lived-in details like knee slits and rolled cuffs.
  • 28 1/2" inseam, 6 1/2" leg opening, 9" rise.
  • Zip fly and button closure.
  • Front pockets; back patch pockets.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$56.00
Nordstrom
Generra Moto Skinny Jeans
Gently faded with subtle whiskering, this pair of stretch skinnies get a dose of cool with motocross-inspired knee patches.
  • 31" inseam, 5" leg opening, 7 3/4" rise.
  • Zip fly with button closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$62.00
Nordstrom
Generra Boyfriend Denim Shorts (Blue)
Rolled cuffs and light distressing lend an easygoing vibe to lightweight denim shorts styled with a cute, boyfriend fit.
  • 3 1/4" inseam; 22" leg opening; 11 3/4" rise.
  • Zip fly with button closure.
  • Five-pocket style.
  • 100% cotton.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra High Waist Shorts (Juniors)
A button fly highlights the retro high rise of pale purple shorts marked by sharp front seams.
  • 2 1/2" inseam; 22" leg opening; 10 1\4" rise.
  • Button fly.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra High Waist Skinny Jeans
Soft and stretchy, this retro pair of high-waisted skinny jeans will be the basis of many groovy outfits.
  • 31" inseam, 5" leg opening, 11 1/2" rise.
  • Zip fly with button closure.
  • Front pockets; back patch pockets.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$59.00
Nordstrom
Generra Gored Denim A-Line Miniskirt
The bright-blue stretch denim of this '70-inspired miniskirt is set off with a row of coppery buttons front and center.
  • 16 1/2" length.
  • Front button closure.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$48.00
Nordstrom
Generra Girlfriend Jeans (Blue)
Love the cool factor of the boyfriend jean but not so crazy about the super-slouchy silhouette? Enter: the girlfriend jean. Achieve the same relaxed effect without the extra volume. Subtle shredding and a faded wash add to the perfectly worn-in vibe.
  • Zip fly with button closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$56.00
Nordstrom
Generra Yoke Front Cuffed Girlfriend Jeans
Slightly tighter than the usual boyfriend fit, these stretch-cotton jeans are cut with a relaxed fit, retro yoke waist and lived-in details like knee slits and rolled cuffs.
  • 28 1/2" inseam, 6 1/2" leg opening, 9" rise.
  • Zip fly and button closure.
  • Front pockets; back patch pockets.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$56.00
Nordstrom
Generra Floral Palazzo Pants (Juniors)
Add a jolt of sassy springtime color to your wardrobe with soft, flowing palazzo pants patterned in a stunning floral print.
  • Pull-on style.
  • 100% polyester.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$38.00
Nordstrom
Generra 'Shortie' Denim Shorts (White)
Splotches of deep indigo mark the bleach-washed denim of frayed, release-hem shorts that are perfect for festival season.
  • 2 1/2" inseam; 22" leg opening; 8" rise.
  • Zip fly with button closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra Acid Wash Denim Shorts
Splotches of deep blue mark the destroyed acid-wash denim of frayed, leggy jean shorts.
  • 2 1/2" inseam; 11" leg opening; 10" rise.
  • Zip fly with button closure.
  • Five-pocket style.
  • 75% cotton, 23% polyester, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra Dot Print High Waist Shorts
A button fly highlights the retro high rise of pale pink shorts misted by pin dots.
  • Button fly closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra 'Caroline' Distressed Flare Jeans (Light Wash)
This pair of stretchy flares gets its character from subtle whiskering and a smattering of roughed-up holes. A gently worn edge and seam detail defines the back pockets for a lean and leggy look.
  • 32" inseam, 11" leg opening, 8" rise.
  • Zip fly with button closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$62.00
Nordstrom
Generra High Waist Skinny Jeans
Soft and stretchy, this retro pair of high-waisted skinny jeans will be the basis of many groovy outfits.
  • 31" inseam, 5" leg opening, 11 1/2" rise.
  • Zip fly with button closure.
  • Front pockets; back patch pockets.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$59.00
Nordstrom
Generra Boyfriend Jeans (Blue)
Embrace the borrowed-from-the-boys aesthetic with these perfectly shredded and slouchy jeans. Keep them loosely cuffed to complete the lived-in look.
  • Zip fly with button closure.
  • Five-pocket style.
  • 100% cotton.
  • Machine wash cold, tumble dry low.
  • 100% cotton.
  • By Generra; imported.
  • BP.
Generra
$56.00
Nordstrom
Generra Dip Bleached Destroyed Skinny Jeans
This distressed pair of stretch-cotton skinny jeans gets an airy lift from subtle whiskering, a bold bleach dip and frayed ankle edges.
  • 28" inseam, 5 1/4" leg opening, 8 1/2" rise.
  • Zip fly with button closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$62.00
Nordstrom
Generra High Waist Dot Print Shorts (Juniors)
A ditzy dot print patterns minty-fresh high-rise shorts finished with bright, brassy buttons closing the front.
  • 2 1/2" inseam; 22" leg opening; 10 1/4" rise.
  • Button-fly closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra High Waist Shorts (Juniors)
A leggy, high-rise cut turns up the retro-cool appeal of supercute high-rise shorts cut from comfy stretch-cotton twill.
  • 2 1/2" inseam; 11" leg opening; 10" rise.
  • Zip fly with button closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry.
  • By Generra; imported.
  • BP.
Generra
$44.00
Nordstrom
Generra Frayed Skinny Jeans (White)
Shredded knees and lightly frayed hems grunge up the pristine look of bright white skinny jeans cut from comfy stretch cotton.
  • Zip fly with button closure.
  • Five-pocket style.
  • 98% cotton, 2% spandex.
  • Machine wash cold, tumble dry low.
  • By Generra; imported.
  • BP.
Generra
$56.00
Nordstrom
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