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Generra

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Start Over

A little facelift has taken Generra from a brand known in the ‘80s for tees that changed color with heat into a full fledged collection under the tutelage of husband-and-wife team Swaim and Christina Hutson. Post-revamp, the label is peppered with a barrage of feminine prints and sporty-meets-girly silhouettes.

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Generra

lavender cotton ditsy floral print camisole dress

user rating:

August 04, 2011

I get so many compliments on this dress and it could not be any more comfortable. A perfect summer, flirty dress.

Generra

yellow plaid cotton bib detail top

user rating:

Compliment-magnet

June 21, 2011

Perfect for work and goes well with so many skirts/pants. I get a lot of compliments on this top and probably wear it too often. Good quality but ironing after cleaning is a must.

Generra

black jersey ruffle trim camisole

user rating:

Versatile

May 24, 2011

I really like this one. It's so versatile! I wear it alone in hot weather and under sweaters/blazers, when it's cooler. It can be dressed up or dressed down. It's true to size and very comfortable/forgiving without looking frumpy! Drapes very well. Hides the bum without looking as if you're hiding. Great staple of my wardrobe. Love it!

Generra

brown plaid cotton-linen belted tunic

user rating:

great piece makes retro grunge hot

March 27, 2011

Very comfortable fabric and design, looks good for walking around or going out to the club. This piece brings to mind 90s grunge but with clean, soft, feminine appeal. Price was unbeatable!