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First founded as the 'Dassler Brothers Shoe Factory', by Rudolf and Adolf Dassler, Puma made their mark in the athletic market when United States sprinter, Jesse Owens agreed to wear the brothers' designs during the 1936 summer Olympics. After the parting of ways, Rudolf renamed his company and the rest, as they say, is history. Today, Puma continues to be one of the leaders in the fusion of sport and fashion with collaborations that have included Alexander McQueen, Yasuhiro Mihara, and Sergio Rossi.
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