Bluefly, Inc. "$500 #MyBluefly Giveaway" Sweepstakes

Official Rules

NO PURCHASE NECESSARY TO ENTER OR WIN. OPEN TO RESIDENTS OF THE 50 UNITED STATES (EXCLUDING RHODE ISLAND) SUBJECT TO THE LIMITATIONS DESCRIBED BELOW. VOID WHERE PROHIBITED BY LAW. Bluefly, Inc. "$500 #MyBluefly Giveaway" Sweepstakes (the "Sweepstakes") begins at 10:00 AM., EST., on April 1st, 2016 and ends at 11:59PM EST on April 30th, 2016. The Sweepstakes is sponsored by Bluefly, Inc. ("Bluefly"). Participation constitutes entrant's full and unconditional agreement to, and acceptance of, these official rules and the decisions of Bluefly, which are final.

How to Enter and Eligibility:

Subject to the limitations described below, natural persons at least 18 years of age at the time of entry who are legal residents of the 50 United States or the District of Columbia (excluding Rhode Island) may enter the Sweepstakes via Instagram.

a) Instagram: Log-in or create your Instagram account. Follow Bluefly's page/account and upload an original photo of how you style your Bluefly purchase while tagging @bluefly with hashtags #MyBluefly and #Contest and post it to your feed. Herein, your photo with the required hashtags will be referred to as your submission. In order for your submission to be valid, your Instagram profile must be public and viewable by the Sponsor and its agents. Posting a photo on Instagram requires a mobile device and therefore message and data rates may apply.

Void where prohibited by law. Entries may be submitted no earlier than 10:00 AM., EST., on April 1st, 2016 and will not be accepted after 11:59PM EST on April 30th, 2015. Bluefly is not responsible for, and shall not be liable for, late, lost, misdirected, or incomplete entries, failure or malfunction in electronics, hardware, software, communications or security or unsuccessful efforts to notify winner. If dispute over online entry arises, entry will be deemed submitted by authorized e-mail account holder. All entries become exclusive property of Bluefly and will not be acknowledged or returned. Employees, officers and directors of Bluefly, and their respective affiliates, advertising and promotion agencies and those with whom they are domiciled are not eligible.

Prize and Winner:

One (1) winner will receive the following: A $500.00(US) Bluefly shopping credit each. The prize winners will be chosen by random drawing by Bluefly. Prize is not transferable, exchangeable or redeemable for cash. Winner will be notified by e-mail and/or telephone within 5 business days of the end of that portion of the Sweepstakes. Bluefly reserves the right, in its sole discretion, to suspend or cancel Sweepstakes at any time if a computer virus, bug, or other technical problem corrupts the administration, security, or proper play of the Sweepstakes. By participating in the Sweepstakes, each participant agrees to release and hold Bluefly and its employees, officers, directors, shareholders, agents, representatives, affiliates, advertising and promotion agencies and legal advisors, harmless from any and all losses, damages, rights, claims and actions of any kind in connection with the Sweepstakes or resulting from acceptance, possess, or use of any prize, including, without limitation, personal injury, death, and property damage, and claims based on publicity rights, defamation, or invasion of privacy. All federal, state/provincial and local taxes not listed in prize are sole responsibility of the winners. Bluefly may administer the Sweepstakes in its sole discretion and may disallow any votes that it determines, in its sole discretion, are fraudulent or otherwise violate these rules in any way.

Registration Information:

When you register for the Sweepstakes, you create a Bluefly account that allows you to use the same email address when you return to any Bluefly Web Site independent from the Sweepstakes. This information is subject to Bluefly privacy policy and will not be used for any purpose other than those indicated in the Bluefly privacy policy. By registering, you will be opted in to receiving future emails from Bluefly and Belle & Clive, but will be able to opt out in accordance with the privacy policy.


You represent and warrant that you have received permission from each person included in a Submission (each, a "Subject") to submit the Submission, and that you and each Subject understand and agree that Bluefly may display the Submission publicly, both on its website and in other media. You further represent that your Submissions do not infringe any third party's intellectual property rights, do not invade any third party's privacy, are not illegal, obscene, threatening, abusive, libelous, slanderous, defamatory, fraudulent , misleading, prejudicial or otherwise injurious to third parties. You may not impersonate anyone in any posting and may not mislead anyone as to the source of any Submission. You are solely responsible for any Submission. Bluefly reserves the right to screen, remove or edit any Submission, but is under no obligation to do so. Under no circumstances will Bluefly be liable for any Submission or any damage caused by the publication of such Submission. When you make a Submission, you are automatically granting Bluefly and its affiliates a royalty-free, worldwide, non-exclusive, perpetual, fully sublicensable and irrevocable right to use, distribute, reproduce, modify, adapt, publicly perform and display, translate and create derivative works from such Submission in any media, as well as the right to use your name and the name and likeness of any Subject in connection with such Submission, if Bluefly so chooses.. You also agree that Bluefly may keep records indicating that you are the source of a Submission, and any information related to your Submission, and may disclose such information as it may determine, in its sole discretion, including, without limitation, in order to comply with law or legal process, to enforce the terms of these conditions of use, to respond to any complaint that such Submission violates the rights of any third party, to respond to customer service requests or to assist in the protection of any person. The posting of any Submission on Bluefly's web site should not be construed as an indication that such Submission is a winning entry.

Winner Determination:

Winners will be determined via the processes set forth below for this Sweepstakes. All selected potential winners must comply with all terms and conditions of these Official Rules, and all winnings are contingent upon fulfilling all requirements. Bluefly's decisions as to the administration and operation of the Sweepstakes are final and binding in all matters related to the Sweepstakes. The winner will be selected by random drawing on or around date specified in contest tab graphics. The potential winner (or parent/legal guardian if winner is a minor in his/her state of residence) will be required to sign and return to Bluefly, within ten (10) calendar days of the date notice or attempted notice is sent, an Affidavit of Eligibility, Liability and Publicity Release in order to claim his/her prize and fulfill any such other requirements as determined by Administrator. If any potential winner cannot be contacted, or fails to sign and return the Affidavit of Eligibility, Liability and Publicity Release (when applicable) within the required time period, potential winner forfeits prize. If any potential winner cannot be contacted or if prize is returned as undeliverable, potential winner forfeits prize. In the event that a potential winner of a prize is disqualified for any reason, Bluefly will award the applicable prize to an alternate winner of their choosing. There will be three (3) alternate winners named after which the applicable prizes will remain un-awarded. Prizes will be fulfilled approximately 6-10 weeks after the conclusion of the Sweepstakes. Bluefly will notify the potential winners by mail, email, comment or phone at that time.


The use of any trademarks, service marks, logos or other marks in connection with the Sweepstakes or any prize, other than those of Bluefly, is not meant to imply the endorsement of the respective owner(s) of such marks, or any affiliation of the respective owner(s) of such marks with the Site or the Sweepstakes.


Copyright 2016 Bluefly, Inc. All Rights Reserved.